Where Millennials + Gen-Z Plan for an Earlier & Wealthier Retirement


Millennials and Gen-Z need to rethink retirement by using alternative investing strategies that make their money work harder. The current Plan A (job, career, savings, pension, traditional investments etc) is not affording people a comfortable retirement. The Plan B Online Course with mentoring & tools teaches you how to build your own Plan B for an earlier and wealthier retirement.

Quick Intro Video

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Jan Kennedy, Founder Plan B

  • Retired before 40
  • Trained over 2000 entrepreneurs & innovators
  • Exited a multi-million training company
  • Helped scale a start-up to IPO
  • Achieved 10X returns
  • Husband & father of 3 children
  • Using Plan B to remain retired

"I designed The Plan B Course as an easy way for Millennials & Gen-Z to get familiar with alternative investing strategies that average higher returns than traditional investments. My mission is to help 1000 people to retire earlier and wealthier through better planning and investing. I look forward to collaborating with you."

Why We Need a Plan B

    • 80% don't believe that traditional investments can help us to retire.
    • We are the first generations to be poorer than our parents.
    • Our pensions are being delayed, decreased, taxed more.
    • 74% expect to work longer than traditional retirement age.
    • 2 out of 3 can't afford to buy a home.
    • Our salaries don't inflate with inflation.
    • Professional advisors rarely help with +10% investing returns.





















    How is Plan B Different?

    We start by asking "how hard our money needs to work" and not "how much risk do we want to take".

    If we don't know how hard our money needs to work, we end up selecting strategies that can't achieve our goals. With Plan B we work backwards from our goal, find viable strategies and then learn how to minimise any risks. As a starting point, we highlight over 40 alternative (non trading) strategies that return over 10% with many around 20-30%. Users often mix, match, merge and adapt strategies to create their own personal Plan B.

    The Plan B Course views retirement through an entrepreneurial lens. A good plan must be:

    1) Desirable - do i want it?
    2) Viable - is it possible?
    3) Feasible - can i do it?

    We highlight over 40 alternative investing strategies (non-trading) from startups and stock picking to funds, art, REITs, bitcoin & many others that will help form a good plan.

    Check Out How Plan B Works!

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    Built on universal entrepreneurial planning methodologies

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    For over 15 years I have worked with 2,000 individuals and many Fortune 500 companies to plan, build and invest in new ventures. Plan B leverages the globally accepted New Business Planning methodology that ensures desirability, viability and feasibility which we have adapted to rethink retirement planning for Millennials & Gen-Z.

    Download the Plan B Framework

    Testimonial

    As a working professional and mother of 2, I'd like to get a clearer idea around our realistic retirement scenarios, so that we can modify our investment portfolios accordingly. Plan B is a very informative process with handy tools helping us decide how we will invest for a better financial future.
    - Li'er Wong
    Entrepreneur & Ex-Googler, Singapore

    3 Months Mentoring Support

    Join weekly group mentoring sessions on Zoom with myself and other participants to dive deeper into any topic you chose. Ask questions and exchange ideas via the 24/7 messaging platform. Learn how to master the tools and perfect your Plan B.

    Put the odds in your favour by developing a plan that is desirable, viable and feasible.

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    1) Desirable - do I want it?

    Understand the different levels of retirement you could achieve compared to your current trajectory. Calculate the investment returns you need to achieve the nest egg size you desire. Learn about alternative assets that make your money work harder and identify which mix could work for you. Make your plan desirable by choosing the game you want to play!
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    2) Viable - is it possible?

    Determine the best way for you to play the game by first understanding your relationship to money. Then filter and select the right strategies that will help you to de-risk investing after considering your own costs and revenues. By personalising strategies your plan can become viable.
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    3) Feasible - can I do it?

    Ensure your plan is feasible by understanding the effort required to execute your chosen strategies, varying between passive and active. Are you willing and capable of doing the key activities and using the key resources and partners your strategy requires? With a bit of extra effort most of us are capable of achieving much more. 
    "POVERTY NEEDS NO PLAN" (NAPOLEON HILL) - BUT WEALTH DEFINITELY DOES!

    The Plan B Course is Suitable For...

    Career Driven Individuals & Entrepreneurs Seeking Responsible Finances.

    Mid-Income Earners Who Have Neglected Investing & Retirement Planning.

    Young Couples & Families Planning Their Future Together.

    Financial Independence Retire Early (FIRE) Enthusiasts Wanting More Freedom.

    Beginner Investors or Recent Graduates Seeking Alternative Strategies For Higher Returns.

    IT'S NOT THE PLAN THATS IMPORTANT, IT'S THE PLANNING PROCESS!

    What Real Folks Are Saying

    Brian Feroldi

    FOUNDER & Investor, UNITED STATES
    As a Board Member at the Long Term Mindset, Jan is advising us on how to structure our business model around investor educational programs. He is deeply experienced and provides us with fantastic insights.   

    Matthew Knight

    Brand manager, brown forman, UNITED KINGDOM
    I was definitely not on a path to a comfortable retirement. With the Plan B course I've learned how to fix that and put a solid investment plan into action. I uncovered over 400K of potential retirement funds I had missed.

    Barbara Callicott

    Managing director, TEMPUR SEALY, NETHERLANDS
    I've been so focussed on growing my career and family that I have neglected investing for my future. I'm looking forward to quickly develop a plan and benchmark against my previous held ideas.

    Maurice Trindade

    FOUNDER & CEO, Alves Trindade FASHION, GERMANY
    Alongside my startup I want my money to work well for me but I'm limited on time so this is a great solution - I feel I've already avoided a number of costly mistakes.


    The Plan B Process is Eye Opening, Factual, & Applicable.

    "The language is simple and concise. Now I am much clearer on which strategies I should learn more about and implement. I'll definitely use the tools."

    PARTCIPANT
    "It makes so much more sense to work backwards from your goal and then select from all the investing strategies out there to find the most suitable ones!"

    PARTICIPANT
    "The access to mentoring with Jan and peers was awesome to dive deeper into topics and really helped me refine my Plan B."


    PARTICIPANT

    This is What You Will Get

    WHAT YOU GET:

    Top Investor Insights

    Expose yourself to the golden nuggets collected from a range of top investors so you don't need to read all of their books! I also share my own strategies. 
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    WHAT YOU GET:

    Regular Mentoring Sessions

    Join regular Zoom mentoring calls with myself & other Plan B participants (weekly for 3 months) and use the community message board to get fast feedback and help as you progress through the course or when re-visiting sections. Longer extensions will be possible.
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    WHAT YOU GET:

    Keeping it Simple

    I keep things simple and focussed by only zooming in on the most worthwhile fundamental sound bites, always referring to real examples and current data.
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    WHAT YOU GET:

    40 Alternative Investing Strategies

    To make money work harder than with traditional investments we must explore the world of alternative assets and strategies (that advisors don't discuss) with out relying on trading or leverage.
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    WHAT YOU GET:

    50 Tutorial Videos

    I've recorded 50 bite-size tutorial videos that will guide you through the 4 steps of building your Plan B. These align with the 9 building blocks from the universal entrepreneur planning methodology to build desirable, viable and feasible plans.
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    WHAT YOU GET:

    6 Calculator Tools

    No single calculator can help you plan your retirement. You will master 6 calculation tools that help you build a holistic view for a range of earlier & wealthier retirement scenarios.
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    WHAT YOU GET:

    24/7 Feedback

    Use the in-course message board to ask burning questions or get feedback on your own ideas. I like to check in with all participants even outside of live mentoring sessions. Build connections with other Plan B participants.
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    WHAT YOU GET:

    Multiple Plan B's

    By learning the planning process, your output will be having multiple plans for multiple retirement scenarios:

    1) Your Current scenario
    2) Standard Retirement scenario
    3) Wealthier Retirement scenario
    4) Earlier Retirement scenario
    5) Earlier & Wealthier Retirement scenario
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    Testimonial

    Jan has a gift for making complex topics like entrepreneurship, investing & innovation easy to digest and apply in real life! I love this approach for establishing a retirement plan similar to a business plan.
    - David Lees
    Chief Operating Officer, Bottlebooks GmbH

    Online Course + Mentoring

    Join Myself & Peers Online
    from €795/pp
    Individuals + Partner

    1-2 Day
    Workshops + Mentoring

    In Person or Online
    from €9999
    Corporate / University Groups

    Private Concierge Service

    Dedicated handholding
    from €2999
    Individuals & Couples

    Don't be part of today's 40% of middle class destined to work until 68 and then retire into poverty.

    Your 'future version' of yourself deserves more and will thank you for it. You still have time now to make a plan...your Plan B!

    Younger Version

    Current
    Version

    Future
    Version

    "When we see the retirement-savings shortfall, there is no doubt that many of the future, retired versions of us are going to regret the financial allocation decisions that younger-us made, after it is too late to fix it."

    Quote from Annie Duke in her book "Thinking in Bets"
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    Frequently Asked Questions

    What is the focus of the Plan B Course?

    The Financial Independence Retire Early (F.I.R.E.) movement is very well documented and their are a plethora of 'investing courses' on any particular type of investing you fancy. What has not been done so well, is to show novices how to take a step back and consider their overall life long goals (presumably some form of less dependence on having to work for money by a certain age) and tie it back to the landscape of investing strategies to help form a plan BEFORE one begins their journey down the precarious rabbit holes. This approach is about dealing with assumptions upfront and taking a certain amount of ownership for your financial journey. We don't waste time talking about how to live off beans to save money, but rather try to identify which mix of levers are most relevant for you to pull on in order to derive at a plan that has a realistic chance of succeeding a very attractive outcome for you. The focus is to ensure you don't go off on a trajectory that stands little chance of getting you to your goal. As an independent mentor, I am completely neutral and have no motivation to prefer certain assets or strategies or timelines. It's about gaining awareness around what this investment game is all about and then you choosing how it might be best for you to play that game. Once you have your Plan, you'll know what you need to learn next.     

    What happens once I sign up?

    After signing up you will receive access to the Plan B online course. Soon thereafter you will be notified about upcoming scheduled mentoring sessions (online) where you can chose to join and discuss any aspects of the course and tools in more detail. You don't have to wait until you have finished the course to join. These sessions are led by Jan directly so you will get face time with him and also meet other Plan B participants.  

    Do I need to invest any money?

    You don't need to invest anything at any time. This is about investing into your education and preparing yourself to make some solid decisions once the right opportunities for you arise. 

    Who owns Plan B?

    Plan B is the brand name for investing related educational content owned by Jan Kennedy of Kennedy Holdings GmbH registered in Mammendorf, outside Munich in Germany. Jan's personal investing strategy covers startups, growth stocks, property, crypto and funds.

    Is this financial advice?

    No. This program will help you to be in a better position to advise yourself or to seek out the right kind of advice in a targeted fashion. 

    Got more questions?

    Email us with any questions you may have or schedule a call.
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    Thank you!

    About Me:

    I'm Jan Kennedy,
    on a mission to help 1,000 people to improve their retirement trajectory, by using entrepreneurial planning tools and investing strategies.

    I'm an Experienced Mentor & Educator

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    Implemented innovation trainings for many Fortune 500 organisations.

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    Pioneered accelerators for hundreds of start-ups & now for investors.

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    Jan has a gift for making complex topics like entrepreneurship, investing & innovation easy to digest and apply in real life!
    David Lees, Entrepreneur

    Why Plan B?

    If I could go back and talk to my younger 22 year old self, I'd probably tell him he had to invest 15% of his net income, into a mix of low cost passive index funds, regardless. That would virtually guarantee him to retire comfortably at some point in his fifties and enjoy his golden years with out any concerns! 

    But most of us did not get that advice or we did not adhere to it. Even if we got better than average paying jobs, or created successful businesses, or inherited money, did we at some point put enough extra to one side to catch up? Unfortunately, most of us did not and even with the money we did put aside, it is not working hard enough for us (most pensions and mutual funds are earning 4.6% instead of 10% in passive index funds). 

    So many of us face (or choose not to face) this real dilemma of not having enough to sufficiently support ourselves when we stop working. If we can ever retire, we are in danger of retiring poor and we are running out of time - tick tock, tick tock! I find this a catastrophe. We work hard all our lives, trying to do the right things, but we never managed to make money work for us. But did we ever truly try to learn? Or did we neglect that area of our lives, repeatedly pushing it to one side and ignoring it? Or did we rely on someone else to make those decisions for us without us fully understanding them? 

    It's only when we have a sudden appreciation for the time we have on this planet (perhaps from a terminal diagnosis or from receiving a windfall when we can consider quitting working for money) that we step back and ask: "Do I need to continue working for money? Can I do something else with my time?" 

    Wouldn't it be nice to be able to ask those questions earlier rather than later? Why not make a Plan to get to that point?  What if your money was working much harder for you? Would that get you there faster and potentially give you the choice to retire earlier and may be even richer?  Only at 30 did I start to think like this and learn what methods could get me there. Before 40, my wife and I retired early to enjoy our 3 kids and spend time on passion projects rather than "trading time for money".

    Kind Words From Past Colleagues

    Jan has been a truly inspiring leader and businessman. Much of my personal development, I owe to the time he invested in me to hone my business skills and develop me into a manager.
    MALISSE TAN
    Jan is a great keynote speaker, mentor, and creator of business tools and curriculum. I consider Jan to be one of my role models in entrepreneurship & investing.

    MERLijN KNOL
    Jan displays a strong interest in developing individuals to reach their true potential in business and led by example in helping me develop my entrepreneurial prowess. 
    KENNETH FUNG
    Contact details

    Contact us

    Address
    Kennedy Holdings GmbH,
    Am Kripp 10,
    82291 Mammendorf,
    Germany
    Phone
    Please Email First
    E-mail
    janrkennedy@gmail.com
    Hours of operation
    24/7

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